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Health and Wellness Tourism Prospects In Indonesia - Opie Analia

  • Author: Yohanes Sulistyadi
  • Keywords: Culinary Tourism, Online Application, Digital
  • Issue Date: 2021
  • Publisher: Politeknik Sahid : Jakarta., 2021
  • Colection: JURNAL

Abstract

including medical services, leisure and recreation Spas, medical-surgical clinics, medical wellness centers, or spas that have been developed andprosperous ten years ago in regional areas such as Australia, Thailand, Singapore, the Philippines, Malaysia, and of course in Indonesia. Health and Wellness tourism can be developed based on existing assets in a destination (existing assets for health and wellness tourism) and held on request (using existing assets). Included in the Existing assets for health and wellness tourism are (1) Natural healing assets, (2) Indigenous healing traditions, (3) medical services, (4) nature, and (5) spiritual traditions. Meanwhile, what is including in the use of existing assets are (1) leisure and recreation spas, (2) medical/ therapeutic hotel/clinic spas, (3) medical/surgical clinic or hospital, (4) medical wellness center or spas, (5) holistic retreats, and (6) Hotel and resort spa. (Smith, Melanie; Puczko, 2004)In Indonesia, the development of health and wellness tourism has not been realized as an extraordinary business potential, even though Indonesia has enormous potential for both types of assets to develop health and wellness tourism. The development of health tourism in Indonesia has great potential considering the location and advantages of Indonesia to attract wellness health and tourism.According to the 2014 Executive Summary Global Spa & Wellness, several countries in Southeast Asia projected to become the leading destinations for health tourism in the 2012-2017 period, namely Malaysia, Thailand, the Philippines, Vietnam, and Singapore. A global survey of countries around the world conducted by McKinsey in 2008 on consumers seeking treatment abroad revealed that 40% of the main reasons for seeking advanced technology, 32% getting better care, 15% getting faster medical services, and only 9% get cheaper treatment. How about in Indonesia? Based on data released by the Indonesia Services Dialog (ISD), every year, at least Indonesians spends 7 billion US$ to get health services abroad. Based on the same survey, the number of Indonesians seeking treatment abroadhas increased by almost 100 percent over the last ten years. If in 2006 there were 350,000 patients, in 2015, it jumped to 600,000 patients. From these data, Indonesia has tremendous potential for losing foreign exchange in the field of medical tourism. To take advantage of the Health & Wellness Tourism sector, all Indonesian stakeholders must work together to attract domestic and international markets. "The key to attracting the domestic market is education and promotion to the Indonesian people. Therefore, since 2017 the Government of Indonesia, through the Ministry of Tourism and the Ministry of Health, has decided that Wellness and Health Tourism is one of the leading tourism sectors in Indonesia.


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